Out of Character

by David DeSteno

Publisher: Crown Archetype Published: 2011 Category: Personal Empowerment

We like to believe we know ourselves. We tell ourselves we're honest, compassionate, and principled—the kind of people who would never cheat, betray a friend, or act cruelly toward others. Yet time and again, we witness good people doing surprisingly bad things, and we ourselves occasionally act in ways that contradict our deepest values. What's happening in these moments? Are we fundamentally flawed, or is something else at play?

Drawing on groundbreaking research in social psychology and neuroscience, this eye-opening exploration reveals a profound truth: character isn't the fixed, stable trait we've long believed it to be. Instead, our moral behavior is far more fluid and context-dependent than we ever imagined. The choices we make—whether to act with integrity or selfishness, compassion or cruelty—are profoundly influenced by subtle situational factors and our emotional states in any given moment.

Through fascinating scientific studies and real-world examples, readers discover how surprisingly small changes in circumstance can dramatically alter our behavior. Physical sensations like feeling clean or dirty can influence our moral judgments. Feelings of gratitude can make us more patient and willing to sacrifice immediate rewards for long-term gains. Even the simple act of touching different textures can shift our perception of others and ourselves. These findings challenge everything we thought we knew about willpower, virtue, and human nature itself.

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